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truFOOD

truFOOD is a speculative app that uses satire to comment on how dirty our food is, whether it be germs, dirt, disease, bugs, or pesticides. In order to avoid these things, this augmented reality app walks you through the grocery store to find supplements that have the vitamins, minerals, and nutrients you need to be "healthy" but avoid all of the bad germs, dirt, grime, and chemicals. The app illustrates that consuming nutrients alone isn’t nearly as beneficial as eating whole foods. When you eat real food, you’re not consuming single nutrients, but rather a wide range of vitamins, minerals, and organic compounds that are more optimally used by the body. Real food can never be replaced by doses of stand-alone nutrients.

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